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HomeInsurance.com Consumer Shopping Trends

[Updated: 2011-Q2]

Over 3,000 homeowners across the U.S. visit HomeInsurance.com each day looking for comparative home insurance quotes and coverage information. Use the map below to see where homeowners in certain parts of the country are shopping most frequently.

Key:

    .3% +     .15-.19%
    .25-.29%     .1-.14%
    .2-.24%      
*Based on HomeInsurance.com figures and US Census homeownership data.

What this data represents:

QuoteReport data represents the percentage of homeowners requesting home insurance quotes from HomeInsurance.com. States in grey represent areas where coverage is not currently offered. Figures do not represent the number of customers who purchased policies during this time period. HomeInsurance.com customers who requested home insurance quotes receive comparative quotes on coverage from our carrier partners which include Travelers, The Hartford, Safeco (A Liberty Mutual Company), Progressive, Foremost and ASI/Ark Royal- all rated 'A' or better by A.M. Best Company. For average HomeInsurance.com rates by state please visit the RateReport.

Rate of U.S. homeowners shopping for
home insurance quotes

 

Line Graph: Percentage of people shopping for homeowners insurance quotes online.

What Causes Consumer Shopping Trends?

There are a lot of scenarios that send homeowners to shop for home insurance including when they are buying a new home or if they are looking for a better rate on their existing policy. Typically, homeowners who live in states where rates are higher tend to get home insurance quotes more often to try and save money on their policy. Whatever the reason for shopping, consumers can benefit greatly from a comparative shopping service that allows them to get multiple rates from top rated carriers, all from one licensed agent.

US States % of U.S. homeowners shopping with HomeInsurance.com  
Name Percentage Rank
     
Georgia0.34%
Oklahoma0.28%
Idaho0.25%
Colorado0.24%
Connecticut0.23%
District of Columbia0.23%
Tennessee0.22%
Utah0.21%
North Carolina0.21%
Alabama0.21%
Montana0.20%
Nevada0.20%
Missouri0.20%
Arkansas0.20%
Mississippi0.20%
Arizona0.19%
New Mexico0.19%
New Hampshire0.19%
Florida0.19%
Minnesota0.19%
Wyoming0.18%
Vermont0.18%
Delaware0.18%
Indiana0.18%
South Carolina0.18%
Ohio0.18%
Kentucky0.18%
California0.18%
Wisconsin0.18%
Washington0.17%
Kansas0.16%
Pennsylvania0.15%
Maryland0.15%
Nebraska0.15%
Oregon0.15%
Louisiana0.15%
Virginia0.14%
Illinois0.14%
Texas0.13%
Iowa0.13%
West Virginia0.12%
South Dakota0.11%
New York0.11%
Maine0.10%
Rhode Island0.04%
New Jersey0.04%
Massachusetts0.03%
Michigan0.03%
Alaska0.03%
Hawaii0.03%
North Dakota0.03%
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